How do you get people interested in a lesson and how do you make the information stick, whether it is in classroom or a board room?
Consider what engages any audience, whether they’re educators, low-income students, or CEOs. As an educator, you need to know your audience and define what they need to know to better themselves academically, personally, or professionally. Chances are if you were to hold a professional development class for second-grade teachers and you chose to present on the lifespan of bumble bees in Venezuela, the teachers would not find your presentation key to advancement in their career. Why? The material doesn’t have relevance. Students demand the same customization and relevance in their lessons in order for information to make an impact. However, one lesson does not fit all. A topic’s “relevance” is defined differently by different student populations.
